Glovo
Creative Challenge Glovo x Squid Game
Creative Challenge Glovo x Squid Game
CLIENT
Glovo
SERVICE
Strategy
Art Direction
Campaign
Social media
YEAR
2022
Glovo joins the Squid Game fever to offer a unique experience to its users during the new season. The campaign will focus on the iconic cookie game featured in the series, aiming to invite users to enjoy the new season while accompanying it with their favorite food.
The central element of the campaign is the emblematic cookies, whose drawings are transformed for the occasion into the most ordered meals on the app.
Glovo joins the Squid Game fever to offer a unique experience to its users during the new season. The campaign will focus on the iconic cookie game featured in the series, aiming to invite users to enjoy the new season while accompanying it with their favorite food.
The central element of the campaign is the emblematic cookies, whose drawings are transformed for the occasion into the most ordered meals on the app.
Glovo joins the Squid Game fever to offer a unique experience to its users during the new season. The campaign will focus on the iconic cookie game featured in the series, aiming to invite users to enjoy the new season while accompanying it with their favorite food.
The central element of the campaign is the emblematic cookies, whose drawings are transformed for the occasion into the most ordered meals on the app.
ART DIRECTION
STRATEGY
CAMPAIGN
SOCIAL MEDIA
An icon, the game
An icon,
the game
To present the game on the main screen of the app, the icon is designed to adapt it to the same style as Glovo's icons.
An icon,
the game
To present the game on the main screen of the app, the icon is designed to adapt it to the same style as Glovo's icons.